We know novomind iSHOP from countless releases and projects. Concept, design, frontend development, integration and optimisation come from one team that knows your shop from day one. That means short communication channels with novomind and no knowledge gaps once the shop is live.
What a novomind iSHOP agency does for you
novomind iSHOP provides the commerce platform: catalogue, prices, promotions, checkout, order management, multi-store and REST and GraphQL APIs. The standard storefront is a good start. A frontend that reflects your brand, a UX tailored to your customers and the connection of further systems to the storefront are created in the project. That's the job of a novomind iSHOP agency. It designs the user experience, builds the frontend as a headless or integrated storefront, connects CMS, search and tracking, and keeps developing the shop after go-live.
How novomind iSHOP is built and which companies it suits is explained on our page about novomind iSHOP.
Our novomind iSHOP services
From the first concept to ongoing operations, these are the services we cover in novomind iSHOP projects.
UX concept and design
User journeys, prototypes and design for B2B and B2C, tested with real users before development starts.
Headless frontend
Custom frontends on the novomind iSHOP GraphQL API, with full design freedom and fast load times.
Storefront customisation
We adapt and extend the novomind iSHOP standard storefront to your brand when you want to launch quickly.
Integration
Connecting PIM such as novomind iPIM or Akeneo, CMS, search, payment and tracking to the storefront.
Relaunch and move to headless
We move existing iSHOP shops to a new frontend step by step, with redirect mapping to protect your rankings.
Operations and optimisation
Support, iSHOP release updates in the frontend, performance and conversion optimisation after go-live.
Official frontend partner for novomind iSHOP
novomind lists creativestyle as its premium partner for frontend solutions. In projects, novomind provides the platform and we take care of UX, design and frontend. Both teams have worked together for years and know each other's processes.
For more than 14 years, we have delivered novomind iSHOP projects together with novomind, in B2B and B2C: from multi-store and multi-brand setups to international rollouts and headless architectures.
Together with novomind, we have won five Shop Usability Awards, including 2020 for Hallhuber and Mammut and 2023 for the headless frontend of Betzold. For us, good UX and a clean frontend architecture belong together.
More than 100,000 hours of shared project work have produced clear processes and proven frontend architectures. Your project starts on that foundation, goes live faster and stays stable under load.
Our iSHOP team brings together UX designers, frontend developers and certified testers. Concept, development and quality assurance stay in one hand, with no handovers between agencies.
Your iSHOP team
Certifications:
Developer Level I
Senior Developer Level II
Adobe Commerce Front End Developer
Adobe Commerce JavaScript Developer
Paweł
Frontend Development Services
Certifications:
Open JS Node.js Application Developer
Agata
Frontend Developer
Certifications:
OpenJS Node.js Appication Developer
Vue.js Developer Level I
Łukasz
Frontend Development Services
Certifications:
Node.js Application Developer
Katarzyna
Frontend Developer
Certifications:
Vue.js Developer Level 1
Shopify Development Fundamentals
Vue.js Senior Developer II
Konrad
Frontend Development Services
Certifications:
Magento Commerce Front End developer
Magento Commerce JavaScript Developer
Commercetools Certified Composable Commerce Developer
Maciej
Frontend Development Services
Certifications:
Vue.js Developer Level 1
Lena
Frontend Development Services
Piotr
Frontend Development Services
Certifications:
Commercetools Certified Composable Commerce Developer 2026
Andrzej
Technical Authority / Frontend Development Services
Certifications:
Vue.js Developer Level I
Wojciech
Frontend Development Services
Certifications:
Vue.js Developer Level I
Sergiusz
Frontend Development Services
Certifications:
Liquid Storefronts for Theme Developers
Marieta
Frontend Developer
Certifications:
Vue.js Developer Level 1
Konrad
Frontend Development Services
Jan
Executive Operations Advisor
Joanna
Frontend Development Services
Łukasz
Frontend Development Services
Certifications:
Certified Tester Foundation Level
Anna
QA Engineer
Certifications:
Certified Tester Foundation Level
Joanna
Quality Chapter Coordinator
Certifications:
Certified Tester Foundation Level
Anna
QA Engineer
Certifications:
Certified Tester Foundation Level
Certified Tester Agile Tester Extension
Katarzyna
QA Engineer
Why choose us as your novomind iSHOP partner?
38+
in-house iSHOP specialists
14+
years as official novomind frontend partner
5x
Shop Usability Award with novomind
Certificates in our iSHOP team
14 certificates
6 certificates
5 certificates
6 certificates
14 certificates
6 certificates
5 certificates
6 certificates
14 certificates
6 certificates
5 certificates
6 certificates
How a novomind iSHOP project works
Five steps from the first call to ongoing development.
1. Discovery and UX analysis
We analyse your target groups, current shop, data and processes, and agree on goals with you and novomind.
2. Concept and design
We define user journeys, the frontend architecture and design, and test prototypes before development starts.
3. Frontend development in sprints
In close coordination with novomind, you see regular progress and give feedback before the next building block starts.
4. Integration and testing
PIM, CMS, search and tracking are connected, and our certified testers check functions, performance and accessibility.
5. Go-live and further development
After go-live, we take care of support, new iSHOP releases in the frontend and continuous UX optimisation.
Where ideas meet technology: together with novomind
We are an active part of the novomind community: on stage at novoinsights, at joint trade fair booths and in regular exchange on the further development of the platform.
On stage at novoinsights
Shop Usability Award 2023 with Betzold
Meet us at the booth
novoinsights in Hamburg
Talking headless with Betzold
Our novomind iSHOP projects
See how we build storefronts on novomind iSHOP that are easy to use, load fast and grow with your business.
Bergzeit
Bergzeit is a leading online retailer for mountain sports, outdoor, and adventure gear. The company combines sustainable e-commerce with expert advice, premium products, and inspiring content across more than 20 countries.
The shop was awarded "Best Mobile Experience" at the Shop Usability Award 2026 and was also named the overall winner of the competition.
New shop supports Bergzeit’s goal of promoting sustainable e-commerce
Fast-growing company focused on scalable international expansion
Emphasis on product guidance through content and buying advisors
Detailed product information to reduce return rates
Market-specific content and UX adaptation across 23 launched countries
Falke
Internationally renowned brand FALKE offers premium hosiery and fashion. Their emphasis on quality and innovation is reflected through a seamless, modern digital shopping experience that highlights their signature style.
Outdated technology with weak performance
Lack of stability of the shop, especially under high load
Loss of conversions due to usability and user guidance
Conversion rate increased by +24% after relaunch
Launch of the personalized loyalty program "FALKE Friends"
Ongoing rollout of independent country stores on
Shopify Plus
Brax
German fashion brand specializing in premium trousers and smart-casual lifestyle garments for discerning, modern customers.
Balancing requirements within shared core setup
Coordinating BRAX, novomind, and core teams
Maintaining performance during continuous core evolution
Managing releases to prevent live disruptions
Defined collaboration model with streamlined tools
Stable workflow using separate branches for releases
Performance tracking with actionable improvement tasks
Systematic testing for stable navigation and checkout
Frequently asked questions about our novomind iSHOP services
It designs and builds the customer-facing part of your shop on novomind iSHOP: UX concept, design, headless or integrated storefront, connection of CMS, search and tracking, and further development after go-live. novomind provides the commerce platform; the agency turns it into a shop that fits your brand and your customers.
As novomind's official frontend partner, we take care of UX, design and frontend, while novomind is responsible for the platform. Both teams plan together, coordinate releases and share one project rhythm. You have one point of contact for the frontend and short communication channels to the platform.
novomind iSHOP supports both. The integrated standard storefront gets you started quickly. A headless frontend on the GraphQL API gives you full design freedom and makes it easier to add channels and systems later. We decide together based on your design requirements, budget and plans.
Costs consist of the novomind licence and the project. Frontend effort depends mainly on design requirements, the number of shops, countries and languages, and the integrations needed. After the first workshop, you get a reliable estimate from us.
That depends on the frontend approach, integrations and number of shops. We plan in stages: first a core shop with the most important features goes live, then further countries, brands and features follow. With the standard storefront as a base, the first stage is ready sooner.
Yes. The iSHOP backend stays in place, and we build the new frontend on the GraphQL API and switch over in planned steps. For Betzold, we designed and built the headless frontend that went live in January 2023 and won the Shop Usability Award the same year.
Yes. We connect CMS, search, payment and tracking to the storefront via APIs. For product data, we work with novomind iPIM and, as an Akeneo agency, also with Akeneo. That way shop and product data are coordinated from the start.
We do, together with novomind. We take care of support in the frontend, adapt it to new iSHOP releases, monitor performance and keep improving UX and conversion based on data.
