B2B Communication Days 2026: Time to pop.
creativestyle at the B2B Communication Days 2026 in Würzburg, Oct 7–8: a talk on AI visibility, a live platform check, popcorn — and 20% off your ticket.
On October 7 and 8, everyone who matters in B2B communications meets in Würzburg at the B2B Communication Days 2026. Two days, multiple stages, a packed program on marketing, communications, and digital commerce. If you want to know where B2B communication is heading, this is the place.
creativestyle is on site this year with our own booth and a talk on the Solution Stage. And yes, our corner smells like popcorn. More on that in a second.
What's waiting for you
The talk: Whether your customers find you is now up to AI.
Wednesday, October 7, 1:30 PM, Solution Stage. Benedikt Merl breaks down what happens when buyers stop googling and start asking ChatGPT, Copilot, or Google AI Overviews instead. The AI hands over a handful of recommendations, and if you're not among them, you simply don't exist for that buyer.
No buzzword bingo, just concrete examples: how do AI systems judge whether your commerce platform is worth recommending? Which trust signals actually count? And what can you fix short-term so your portal shows up in AI answers? Twenty minutes well spent if visibility in B2B is your job.
At the booth: a live check for your platform. And popcorn.
For us, this year's show runs under the motto "Time to pop." The logic is simple: if AI doesn't have your platform on its radar, you won't pop up in front of customers either. So we're bringing the reality check right to the show floor.
Just bring your commerce platform's URL. With the Agentic Readiness Scanner powered by Shopware, we check live how ready you are for AI. Takes a few minutes, no appointment needed, and you take the results with you.
Also at the booth: our B2B Commerce Report Health with the key findings on the digital maturity of the healthcare industry.
And of course fresh, fragrant popcorn, made by creativestyle. Just follow your nose.
20% off your ticket, on us
Want in? Here's something for you: with our code B2B26_MEETUS_CREATIVE you get 20% of the ticket price as a gift from us. Just enter it in the "Zugangscode" field at the top of the ticket shop and the prices drop right away.
The code isn't just for you. Pass it on to customers, partners, and your network. The more familiar faces in Würzburg, the better.
See you at the booth. Follow the popcorn smell.