B2B E‑commerce
DIGITALISATION WITH VISION

One of the most frequent requests in B2B projects is to save time on internal resources. This is where self-service portals come into play. Whether searching for spare parts, getting an overview of orders placed and transaction histories, or handling repairs and RMAs: the sensible digitalisation of repetitive processes improves the customer experience and relieves the burden on staff.

Put an end to redundant, missing or incorrect product data! The centralised maintenance and distribution of product data poses major difficulties for many companies - especially in the B2B environment. We help with the introduction and integration of PIM systems (Product Information Management) to manage product information, data and assets such as images and videos in one central location. The data can then be distributed from the PIM system to the online shop, catalogue, sales staff or other locations.

CRM (Customer Relationship Management) systems provide the basis for cross-departmental work with customers and leads. Sales, marketing and service can access standardised data and see a complete history for every contact. We support you in seamlessly integrating your CRM system into your website or shop. This ensures that new contacts are correctly recorded, synchronised and prepared for further processing by employees or automated marketing.

Thanks to marketing automation, companies can address their customers faster, more targeted and more efficiently. The possibilities are endless: whether it's reactivating abandoned shopping baskets, automatically following up on leads or segmenting customers based on product interest: with marketing automation, we help your company to increase the quality and speed of your digital customer communication.

Knowledge bases or wikis are a helpful tool for making both internal and external information available in a bundled form. We support your team in creating a seamless integration between wiki and website or intranet. This allows employees from all departments to contribute to the development and expansion of knowledge bases without needing direct access to the website's CMS.

The shortage of skilled labour is the cross-industry challenge of our time. This makes it all the more important for digital processes relating to recruiting and human resources to function smoothly. That's why we support you in integrating professional HR tools into your system environment. Job adverts, candidates and workflows are managed centrally to reduce administrative effort and fill important positions more quickly.